E-Business- Transforming Customer Contact into Revenue Essay

E-Business- Transforming Customer Contact into Revenue - Essay ExampleThis will just not suffice in todays selling world. One-time gross sales will generate revenue and help attain monthly targets, but what then E-Business is revolutionizing commerce. With transfer of data at ones fingertips, its imperative for business houses to maintain customer database for the present and future development of business.Over the decade, business houses shifted their focus from automating back-office operations to customer relations. This move could be seen as a move in the rightly direction. This helps improve retention of customer database considerably and most importantly, these point solutions add tactical value by encouraging customers to use this feature through the internet to install purchases1. Selling-Chain Management helps both the salesman and prospective customers identify their needs it covers all aspects of a process-cycle, right from a customers initial inquiry to delivery. Suc h powerful software olibanum helps minimize expenses in a relative term and improve profits. This paper takes a look e-Business solutions can help realtors transform customer contacts into revenue.Point Solutions refers to details accessible at any point of time to a salesperson in negotiating with a customer. Product and price lists, inventory to advice on product assistantability and deliveries, will clear the way for better objection handling and doubts to close a business deal. An important feature of e-business is that every aspect of the sales process is considered exact to obtain a successful order. Internet Relationship Management (IRM), a personalized sales platform does just that. It assists in servicing potential customers as an interactive module, and deriving revenue. How does this happen IRM acts as the front-office of a company. IRM is interactive software that has provisions for free e-mail, discussion boards, and up-to-date product content2. As a realtor, IRM co uld call off questions normally put up by customers regarding sales and mortgage of property, project development cost and time, structural features and so on. A customer who can avail all required information through such software will undoubtedly be impressed and order. Legal opinions, blue-prints, property purchase and lease agreements, mortgage details and price listing will help make a customer more than confident of making a firm decision. Also the event that the internet helps reduce process time will benefit the realtor in concluding sales early and efficiently. 4.0ConclusionAn important aspect of a sale is identifying customer needs. A customers requirement is a prerequisite in a successful sale. IRM is essentially a sales platform that allows customers to log in to a companys website and retrieve valuable information that may be not available with sales staff. IRM allows customers the benefit of addressing their queries directly to the respective heads of departments, th us eliciting valid and genuine information. This problem reduces uncertainties and customers find it easier to take decisions. However, an important aspect of e-Business is that, all information available on the website must be kept up-to-date and the system must be user-friendly.5.0References1.Dr. Ravi Kalakota & Marcia Robinson, Identifying the Problem Disconnected Front-Office Systems, Page 2-3, e-Business 2.0, Roadmap for Success,